FA Women’s Football
The FA Women's Football in England supports the development of women's football at all levels, from grassroots to elite competition, offering inclusive pathways for players, coaches, and referees.
Project Scope
• Brand Strategy
• Social Media Content
• Marketing Collateral
• Graphic Design Support
The FA needed digital assets to promote the Lionesses' international matches. These designs captured the energy of each fixture, engaging fans and strengthening the team’s brand with bold, consistent visuals across online platforms.
Real-time social media assets were created to deliver key moments—goals, substitutions, highlights—directly to fans, ensuring visually compelling updates during matches.
As part of a 360 campaign for the Matchday app, a free tool for grassroots football administration, visuals were designed to highlight the app's user-friendly features and key benefits, making matchday management easier for teams.
The FA Women's Super League is England’s premier women's football competition, showcasing top talent and fuelling the sport’s growth. Real-time social media assets were designed to capture match drama while ensuring brand consistency.
“Andre excelled as the Lead Graphic Designer at The FA, overseeing a team on high-profile projects. His task management, constructive feedback, and collaborative approach consistently produced outstanding results. With a keen eye for detail and a commitment to quality, Andre has been a valuable asset to the organisation.”
Alan Patterson, Studio Manager, The FA
